How Margin works for electricians.
For the calls that come in while you're in a panel with the power off.
Where jobs slip away today.
- You're in a panel with the power off. The phone rings, and it has to wait.
- Half a house loses power on a Sunday. They call down the list until somebody picks up.
- Someone wants an estimate for a panel upgrade. The call back never happens, and neither does the job.
What we set up for you.
Ads on Facebook and Instagram
Run for you, in an ad account you own, for the work you want more of.
Google profile and ranking
So people nearby find you when they search for an electrician.
Mia answers every call
Day, night and weekends. Or only the calls you can't get to.
Missed calls texted back
A caller who hangs up gets a text from your company, offering to help.
Booking onto your calendar
The service call or estimate goes on your calendar, on that same call.
Reminders and rebooking
A reminder before you arrive, and a new time for anyone who wasn't home.
Follow-up until they book
The estimate that went quiet is followed up until it's a yes or a no.
Review requests
After the job, Mia asks your customer for a review.
Your portal
Every call, text and booked job in one place, open any time.
Monthly report and strategy call
What the ads brought in, what got booked, and what we change next.
This is where we'd start with most electricians. What you actually need is decided on your audit, and you only pay for the pieces you use.
Calls can go live within days of your kickoff call. Texting starts once the phone carriers approve your number, usually a few days to a couple of weeks. Ads go live within 30 days.
What you'd be able to see.
Every call, text and booking, in one place you can open any time. Yours would show:
- Calls answered after hours and on weekends
- Service calls and estimates booked this month
- What each booked job cost in ads
- Every emergency call, with the whole conversation

Rather hear it?
Mia is the AI who'd be answering your phone. Ask her anything about us.
Call Mia and ask how she'd answer the phone for an electrician.
Call Mia nowCall (689) 345-9108Questions electricians ask.
The power is out and someone calls on a Sunday. What does she do?
She answers, the same as on a weekday, and anything urgent is passed straight to your team. On your audit we go through who is on call and how an emergency should reach them, before anything is built.
Does it work with the software we schedule jobs in?
On your audit we look at the calendar and software you use and tell you plainly what connects and what doesn't.
Can she quote a job over the phone?
What she says about price is gone through on your audit, before anything is built: what you want callers told, and what needs someone to see the job first. Anything she shouldn't answer goes to your team as a short list of people to call back, with the whole conversation attached.
My office manager answers the phone. Does Mia replace her?
No. Keep her. Mia can pick up only the calls your team misses: at lunch, after hours and when the lines are busy. Your audit shows what's worth adding and what isn't.
An agency burned me before. What's different?
An agency can't control what happens after the lead comes in. We answer the phone too, your ads run in an account you own, and what we promise is in writing.
Will my customers know they're talking to an AI?
Mia never pretends to be a person. If someone asks, she says she's your AI assistant. You decide whether she says so in her greeting, and whether she answers every call or only the ones your team misses.
Apply for your free AI audit.
- We break down your whole business
- We find what's missing
- We show you what we'd add