How Margin works for home care agencies.
For the family that calls at night, the day they realise they need help.
Where families slip away today.
- A daughter calls at night, the day her father comes home from hospital. She gets voicemail.
- A family calls several agencies. The one that calls back first does the assessment.
- The office line is busy with caregivers looking for work. A family's call waits behind them.
What we set up for you.
Ads on Facebook and Instagram
Run for you, in an ad account you own, to reach families looking for care.
Google profile and ranking
So families nearby find you when they search for home care.
Mia answers every call
Day, night and weekends. Or only the calls your office misses.
Missed calls texted back
A caller who hangs up gets a text from your agency, offering to help.
Booking onto your calendar
The assessment goes on your calendar while they're on the line.
Reminders and rebooking
A reminder before the assessment, and a new time if they miss it.
Follow-up until they book
The family still deciding is followed up until they book or say no.
Your portal
Every call, text and booked assessment in one place, open any time.
Monthly report and strategy call
What the ads brought in, what got booked, and what we change next.
This is where we'd start with most home care agencies. What you actually need is decided on your audit, and you only pay for the pieces you use.
Calls can go live within days of your kickoff call. Texting starts once the phone carriers approve your number, usually a few days to a couple of weeks. Ads go live within 30 days.
What you'd be able to see.
Every call, text and booking, in one place you can open any time. Yours would show:
- Enquiries answered after hours
- Assessments booked this month
- Families waiting for a call from your team, and since when
- What each booked assessment cost in ads
Rather hear it?
Mia is the AI who'd be answering your phone. Ask her anything about us.
Call Mia and ask how she'd answer the phone for a home care agency.
Call Mia nowCall (689) 345-9108Questions home care agencies ask.
A daughter calls at night, upset. Can an AI handle that call?
Call Mia and judge for yourself. She answers at night the same as in the day, she never pretends to be a person, and anything urgent is passed straight to your team.
Can she get a family to a care coordinator right away?
Anything urgent is passed straight to your team. On your audit we go through who is on call and how a family should reach them, before anything is built.
Caregivers looking for work call the same number. Can she sort them?
On your audit we go through who calls your number and what should happen with each: families, caregivers looking for work, and the people you already look after. You'll be told plainly what she would handle. Anything else goes to your team as a short list of people to call back, with the whole conversation attached.
Is it HIPAA compliant?
That is gone through for your agency on the audit, before anything is built. You'll be told plainly what Mia would and wouldn't handle and how your clients' health information would be treated, so you can check it against what your agency requires. If it doesn't fit, we'll say so on the call.
If you run my ads, who owns the account?
You do. Your ads run in an account you own, and the ad spend goes from your card straight to the platform, never through us.
Do we have to change our phone number?
No. You keep your main number: Mia gets her own line and your number forwards to it, always or only when nobody picks up.
Apply for your free AI audit.
- We break down your whole business
- We find what's missing
- We show you what we'd add